Our story
We started with one overwhelmed kid and a squishy toy.
Theory of Kindness began when a parent saw how much a simple sensory toy helped her son through a loud school day. Now we help schools raise money with toys that help every kid feel calmer.
What we stand for
Acceptance
Every kid processes the world differently, and that's okay.
Empathy
Toys chosen with occupational therapists and tested by real kids.
Kindness
Half of every sale goes back to the schools and clubs that need it.